THE Shines at FIC2025 with Innovative Ingredient Solutions, Capturing Global Attention

On March 17th, the 28th Food Ingredients China (FIC2025) exhibition kicked off grandly at the National Exhibition and Convention Center (Shanghai) for a three-day run. THE made a striking appearance at Booth 61P65, showcasing its one-stop solutions for food ingredients, cosmetic raw materials, and natural plant-based ingredients. On the first day, the booth attracted a surge of domestic and international professionals, who engaged in enthusiastic discussions and negotiations.

‌Focus on One-Stop Solutions: THE Demonstrates Full-Industry-Chain Innovation

As global demand surges for natural, functional, and sustainable products, THE has aligned with industry trends by launching multi-scenario one-stop application solutions. In the food sector, THE exhibited health-focused ingredients, functional additives, low-sugar/sugar-free alternatives, and clean label additives, addressing the dual market needs for reduced sugar/fat and clean formulations. In the cosmetics segment, innovations such as natural plant extracts drew keen interest from beauty industry representatives.

‌Technology-Driven Collaboration: THE Team Explores Market Opportunities with Global Partners

On the first day, THE’s booth welcomed over a hundred clients from leading enterprises in Europe, North America, Southeast Asia, and China. The technical team engaged visitors through live product demonstrations, case studies, and tailored solution discussions, diving deep into the application prospects of functional ingredients in trending sectors like healthy snacks, plant-based beverages, and efficacy-driven skincare. A European purchaser remarked, “THE’s natural plant extraction technology not only complies with the EU’s new clean label regulations but also accelerates our R&D cycle through their customized service model.”

As the world’s largest exhibition in the food additives and ingredients sector, FIC2025 gathered 1,672 outstanding global enterprises across a record-breaking 170,000 square meters of exhibition space. THE’s exhibition manager expressed optimism about leveraging the event to deepen global partnerships, deliver superior ingredient solutions, empower client product upgrades, and jointly advance the sustainable development of the industry.